“You can be sure of Shell” | Jock Kinneir Library

After completing his studies at Chelsea Jock is one of several young artists commissioned to produce imagery for the famous “You can be sure of Shell” illustrated posters for Shell Petrol. It is unknown if either were selected to be used publicly.

‘You can be sure of Shell’ Campaign. Sham Ruins, Virginia Water; Jock Kinneir, c.1938

‘You can be sure of Shell’ Campaign. Riders to Hounds; Jock Kinneir, c.1938. Original painting: Gouache and collage, 70.5 x 39.3cm. Printed lithograph with text: 114 x 76cm

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Studies at Chelsea School of Art

Jock Kinneir breaks a family legacy of surgeons to study engraving at Chelsea College of Arts, a red brick building off Kings Road in Chelsea.
Beethoven Die Geschöpfe des Prometheus

Record cover design commission from DECCA Records. Post Chelsea College of Arts.
Begins teaching at Chelsea School of Art

A part-time role through to 1958. Here he meets Margaret Calvert who is studying illustration.